Beth Schultz
Beth Schultz is editor of No Jitter and program co-chair for Enterprise Connect. Beth has more than two decades of...
Read Full Bio >>

Beth Schultz | June 19, 2015 |


RingCentral Gobbles Up Glip

RingCentral Gobbles Up Glip In acquiring this popular cloud app for teams, RingCentral aims to deliver a fully integrated cloud communications, messaging and collaboration platform.

In acquiring this popular cloud app for teams, RingCentral aims to deliver a fully integrated cloud communications, messaging and collaboration platform.

UCaaS pure-play RingCentral this morning announced it has acquired Glip, is rebranding the startup's eponymous tool as RingCentral Teams, and is integrating that set of capabilities into its cloud phone system.

The acquisition brings about an interesting mash-up of cloud communications, mobile messaging, and team collaboration services -- the triumvirate of the changing workforce about which we keep hearing so much. Lots of companies play in one area and/or another, but seamless integration within one vendor's cloud platform is a novelty yet.

An example of the RingCentral user interface, sans Glip

RingCentral, which has expanded its cloud communications portfolio over the years from voice to SMS, conferencing, and video meetings, wants to be that integrated communications platform and not merely a provider of point solutions, said Kira Makagon, the company's EVP of innovations. "People don't have to use everything we bring to the table, but what we're hearing from IT managers, especially at larger companies, is that they really want one unified system they can manage."

Makagon's point speaks directly to one of the challenges confronting enterprise communications managers as cloud apps like Glip pop up to facilitate conversation and collaboration among one team after another. As much of a boon to worker productivity as these tools might be, they do introduce a certain element of unruliness and risk from the perspective of those charged with managing communications and protecting information assets.

Glip itself, as previously reported on No Jitter, has amassed tens of thousands of users at hundreds of businesses since launching three years ago. While in use among product development teams, as many tools of its ilk are, Glip seems to have found a niche among marketing and advertising departments and design firms for its "strong in-app image annotation and document revision functions that lend themselves well to collaboration on a document or image," wrote that report's author, Brian Riggs, an Ovum analyst. Such capabilities top off the more standard fare of messaging integrated with task management, calendaring, notes, and file sharing.

Glip's capabilities are going to dovetail nicely with the real-time voice and Web collaboration available via RingCentral Office, the company's flagship service, Makagon said. And, once the integration is completed, the messaging and collaboration functionalities become manageable at an enterprise level.

"We'll really be focused on companywide adoption, because when a company buys a phone system, the phone system enables the company. And customers have told us, if you could deliver [team collaboration] capabilities to us as an integrated package, then we'd be happy because that facilitates management," Makagon said.

Makagon declined to provide specific roadmap details, but said the integration will happen in fairly short order, aided by Glip developers and company founder and CEO Peter Pezaris, all of whom will join RingCentral, working under Makagon's innovations purview. "We're kindred spirits of a sort, 'philosophy wise,'" she said, in their strategic approach and desire to "let users work the way that they want to work."

If that sounds a bit squishy, the solid evidence is in the strong integration programs inside both Glip and RingCentral. Glip lists a dozen advanced integrations on its site, including Asana for project management; GitHub, for source code repository services; Google Hangouts, for video; and Zendesk, for help desk services. And RingCentral strives to differentiate itself on its integrations, built on the RingCentral Connect platform. Its list includes apps from Google -- including the enablement of voice calling from within Gmail -- Oracle,, Zendesk, and others.

Glip, or RingCentral Teams as it's to be called, will live on as a standalone freemium app for the Web and Windows, iOS, and Android mobile devices, too, Makagon said. However, for the fully integrated voice functionality, users would need to buy one of RingCentral Office's three subscription plans, which range in price from $25 to $45 per user per month. Meantime, existing RingCentral Office users will get RingCentral Teams at no additional cost.

RingCentral did not disclose financial terms of the acquisition.

Follow Beth Schultz and No Jitter on Twitter and Google+!
Beth Schultz on Google+


May 23, 2018

If Cisco is a critical strategic supplier for you, then its vital for you to understand the most recent announcements around Webex Teams, and how to build your migration path for the next generatio

April 25, 2018

Yesterdays simple phone call to a contact center or business location is rapidly becoming todays interactive session, spanning multiple channels and devices. If you need to know how Omnichannel can

March 7, 2018

Video collaboration is experiencing significant change and innovation-how can your enterprise take advantage? In this webinar, leading industry analyst Ira Weinstein will present detailed analysis

March 12, 2018
An effective E-911 implementation doesn't just happen; it takes a solid strategy. Tune in for tips from IT expert Irwin Lazar, of Nemertes Research.
March 9, 2018
IT consultant Steve Leaden lays out the whys and how-tos of getting the green light for your convergence strategy.
March 7, 2018
In advance of his speech tech tutorial at EC18, communications analyst Jon Arnold explores what voice means in a post-PBX world.
February 28, 2018
Voice engagement isn't about a simple phone call any longer, but rather a conversational experience that crosses from one channel to the next, as Daniel Hong, a VP and research director with Forrester....
February 16, 2018
What trends and technologies should you be up on for your contact center? Sheila McGee-Smith, Contact Center & Customer Experience track chair for Enterprise Connect 2018, gives us the lowdown.
February 9, 2018
Melanie Turek, VP of connected work research at Frost & Sullivan, walks us through key components -- and sticking points -- of customer-oriented digital transformation projects.
February 2, 2018
UC consultant Marty Parker has crunched lots of numbers evaluating UC options; tune in for what he's learned and tips for your own analysis.
January 26, 2018
Don't miss out on the fun! Organizer Alan Quayle shares details of his pre-Enterprise Connect hackathon, TADHack-mini '18, showcasing programmable communications.
December 20, 2017
Kevin Kieller, partner with enableUC, provides advice on how to move forward with your Skype for Business and Teams deployments.
December 20, 2017
Zeus Kerravala, principal analyst with ZK Research, shares his perspective on artificial intelligence and the future of team collaboration.
December 20, 2017
Delanda Coleman, Microsoft senior marketing manager, explains the Teams vision and shares use case examples.
November 30, 2017
With a ruling on the FCC's proposed order to dismantle the Open Internet Order expected this month, communications technology attorney Martha Buyer walks us through what's at stake.
October 23, 2017
Wondering which Office 365 collaboration tool to use when? Get quick pointers from CBT Nuggets instructor Simona Millham.
September 22, 2017
In this podcast, we explore the future of work with Robert Brown, AVP of the Cognizant Center for the Future of Work, who helps us answer the question, "What do we do when machines do everything?"
September 8, 2017
Greg Collins, a technology analyst and strategist with Exact Ventures, delivers a status report on 5G implementation plans and tells enterprises why they shouldn't wait to move ahead on potential use ....
August 25, 2017
Find out what business considerations are driving the SIP trunking market today, and learn a bit about how satisfied enterprises are with their providers. We talk with John Malone, president of The Ea....
August 16, 2017
World Vision U.S. is finding lots of goodness in RingCentral's cloud communications service, but as Randy Boyd, infrastructure architect at the global humanitarian nonprofit, tells us, he and his team....
August 11, 2017
Alicia Gee, director of unified communications at Sutter Physician Services, oversees the technical team supporting a 1,000-agent contact center running on Genesys PureConnect. She catches us up on th....
August 4, 2017
Andrew Prokop, communications evangelist with Arrow Systems Integration, has lately been working on integrating enterprise communications into Internet of Things ecosystems. He shares examples and off....
July 27, 2017
Industry watcher Elka Popova, a Frost & Sullivan program director, shares her perspective on this acquisition, discussing Mitel's market positioning, why the move makes sense, and more.
July 14, 2017
Lantre Barr, founder and CEO of Blacc Spot Media, urges any enterprise that's been on the fence about integrating real-time communications into business workflows to jump off and get started. Tune and....
June 28, 2017
Communications expert Tsahi Levent-Levi, author of the popular blog, keeps a running tally and comprehensive overview of communications platform-as-a-service offerings in his "Choosing a W....
June 9, 2017
If you think telecom expense management applies to nothing more than business phone lines, think again. Hyoun Park, founder and principal investigator with technology advisory Amalgam Insights, tells ....
June 2, 2017
Enterprises strategizing on mobility today, including for internal collaboration, don't have the luxury of learning as they go. Tony Rizzo, enterprise mobility specialist with Blue Hill Research, expl....
May 24, 2017
Mark Winther, head of IDC's global telecom consulting practice, gives us his take on how CPaaS providers evolve beyond the basic building blocks and address maturing enterprise needs.
May 18, 2017
Diane Myers, senior research director at IHS Markit, walks us through her 2017 UC-as-a-service report... and shares what might be to come in 2018.
April 28, 2017
Change isn't easy, but it is necessary. Tune in for advice and perspective from Zeus Kerravala, co-author of a "Digital Transformation for Dummies" special edition.
April 20, 2017
Robin Gareiss, president of Nemertes Research, shares insight gleaned from the firm's 12th annual UCC Total Cost of Operations study.
March 23, 2017
Tim Banting, of Current Analysis, gives us a peek into what the next three years will bring in advance of his Enterprise Connect session exploring the question: Will there be a new model for enterpris....
March 15, 2017
Andrew Prokop, communications evangelist with Arrow Systems Integration, discusses the evolving role of the all-important session border controller.
March 9, 2017
Organizer Alan Quayle gives us the lowdown on programmable communications and all you need to know about participating in this pre-Enterprise Connect hackathon.
March 3, 2017
From protecting against new vulnerabilities to keeping security assessments up to date, security consultant Mark Collier shares tips on how best to protect your UC systems.
February 24, 2017
UC analyst Blair Pleasant sorts through the myriad cloud architectural models underlying UCaaS and CCaaS offerings, and explains why knowing the differences matter.
February 17, 2017
From the most basics of basics to the hidden gotchas, UC consultant Melissa Swartz helps demystify the complex world of SIP trunking.
February 7, 2017
UC&C consultant Kevin Kieller, a partner at enableUC, shares pointers for making the right architectural choices for your Skype for Business deployment.
February 1, 2017
Elka Popova, a Frost & Sullivan program director, shares a status report on the UCaaS market today and offers her perspective on what large enterprises need before committing to UC in the cloud.
January 26, 2017
Andrew Davis, co-founder of Wainhouse Research and chair of the Video track at Enterprise Connect 2017, sorts through the myriad cloud video service options and shares how to tell if your choice is en....
January 23, 2017
Sheila McGee-Smith, Contact Center/Customer Experience track chair for Enterprise Connect 2017, tells us what we need to know about the role cloud software is playing in contact centers today.