Delivering a Digital Customer Experience for Today's Mobile Customer
Customer experience is a key differentiator in today's ultra-competitive environment. More than ever, that experience is shaped and delivered through digital interactions, such as SMS, email, Web chat, social media, and Web self-service.
With this digital customer experience shifting from a "nice to have" offering to an essential service, any business that interacts with its customers must have the right technology to deliver a consistent experience across all media, as well as a concrete strategy for this broadened scope of service.
Check out Mitel's new whitepaper for an overview of the digital expectations and habits of today's digital consumers, as well as practical next steps for transforming customer experience from dated to digital.