Mark Roberts joined ShoreTel in December 2013 as chief marketing officer, bringing 20 years of technology sales, marketing and product management experience. Roberts has spent most of his career at technology companies, holding senior positions at Mitel, NexTraq, Polycom, 3Com and Intel. While the CMO at NexTraq he implemented changes in marketing functions that resulted in a substantial increase in new business coming from marketing activities, and his revamping of product positioning and sales tools contributed to overall business growth.
As ShoreTel's CMO, Roberts leads marketing strategy, product marketing, demand generation, branding and external communications. He holds an MBA in marketing from Leicester University in the United Kingdom.