SHARE



ABOUT THE AUTHOR


Michelle Burbick
Michelle Burbick is the Associate Editor and a blogger for No Jitter, UBM Tech's online community for news and analysis...
Read Full Bio >>
SHARE



Michelle Burbick | May 28, 2014 |

 
   

Immersion: The Future of Conferencing?

Immersion: The Future of Conferencing? Personify puts a unique spin on conferencing in efforts to elevate the experience through immersion.

Personify puts a unique spin on conferencing in efforts to elevate the experience through immersion.

Many have used the Xbox Kinect to enjoy full-body gaming experiences. Now a newer Chicago-based company, Personify, is leveraging Kinect-like video and related "user extraction" technology to improve the way that conferencing is performed for the enterprise.

Personify uses Intel RealSense, a concept and technology similar to Kinect's, to provide conferencing users with more capabilities for interacting.

Here's how Intel describes RealSense:

Redefining how you control your devices, the Intel® RealSense™ 3D Camera enables new ways to interact in gaming, entertainment, and content creation. Featuring full 1080p color and a best-in-class depth sensor, the camera gives PCs and tablets 3D vision for new, immersive experiences. Interact more intuitively with facial recognition, emotion tracking, 3D scanning, and background extraction, or use 10-finger gesture recognition for agile device control.

Elevating the Video Experience
While conferencing has already significantly impacted the enterprise by providing ways to connect outside of traditional face-to-face communication, existing solutions leave plenty of room for improvement. Personify is seizing that opportunity.

In the typical conference, you see participants in their separate boxes on your screen. Personify saw an opportunity to free up some of that valuable "screen real estate," and uses high-tech "depth sensing" cameras to eliminate the usual boxes. The system extracts the user's body outline, or "persona" as the company calls them, freeing up all the extra space above and around a person that would usually just take up room on the screen. The participants' personas are then projected on top of whatever document or background makes the most sense for that particular meeting.

portable

Subtracting unnecessary backgrounds from the equation allows for a new type of collaboration. For the first iteration of its system, Personify is using a one-to-many model, allowing one user to "personify" himself and share the screen for a presentation during a Web conference.

Use cases for such solutions can range from anything from internal and external collaboration, to marketing meetings, customer support, and training sessions. Imagine giving a Web presentation about a new product during which you can be placed directly in front of the content you are presenting, as demonstrated by the picture below showing an online sales presentation.

portable

Personas can be embedded into a PowerPoint slide show or something of the like, and the solution works with Web conferencing tools that are already common and popular in the enterprise, including WebEx, Microsoft Lync and GoToMeeting. These tools support screen sharing at a good frame rate, which enables the persona on top of your desktop content to be seamlessly shared with your audience.

This single user version is available currently, and the company also has a version in testing which would allow multiple personas to participate in a conference simultaneously.

As manufacturers of PCs, tablets, laptops and smart phones work to include depth sensing cameras in more models, the potential is certainly there for this sort of conferencing to really take off in the enterprise. With the technology in more devices and in more business hands, user expectations for conferencing will only rise. To meet these higher expectations, it makes sense that a more immersive, elevated conferencing experience could become more of the standard.

Having recently had the opportunity to demo the technology and discuss it with CEO Sanjay Patel and VP of sales and marketing David Dahlberg, I can say that the concept of immersive collaboration is exciting and a potential game changer. If you've ever used Google apps to collaborate in your business, you may have run into the issue where you are in a video Hangout with the team and have to switch windows in order to work on a document together. Personify's solution would eliminate this need by essentially projecting personas on top of the document in question. This creates a more immersive collaboration experience, also saving time and boosting productivity – something I could see many businesses getting behind.





COMMENTS



Enterprise Connect Orlando 2018
March 12-15 | Orlando, FL

Connect with the Entire Enterprise Communications & Collaboration Ecosystem


Stay Up-to-Date: Hear industry visionaries in Keynotes and General Sessions delivering the latest insight on UC, mobility, collaboration and cloud

Grow Your Network: Connect with the largest gathering of enterprise IT and business leaders and influencers

Learn From Industry Leaders: Attend a full range of Conference Sessions, Free Programs and Special Events

Evaluate All Your Options: Engage with 190+ of the leading equipment, software and service providers

Have Fun! Mingle with sponsors, exhibitors, attendees, guest speakers and industry players during evening receptions

Register now with code NOJITTEREB to save $200 Off Advance Rates or get a FREE Expo Pass!

October 18, 2017

Microsofts recent Ignite event had some critically important announcements for enterprise communications. Namely, Microsofts new Team Collaboration offering, Teams, will be its primary communicatio

September 20, 2017

Customer experience can make or break your business. But how do you achieve outstanding customer service when you're dealing with outdated organizational structure, lagging technology, dated proces

August 16, 2017

Contact centers have long been at the leading edge of innovation in communications technology, given their promise of measurable ROI and the continual need to optimize customer interactions and sta

September 22, 2017
In this podcast, we explore the future of work with Robert Brown, AVP of the Cognizant Center for the Future of Work, who helps us answer the question, "What do we do when machines do everything?"
September 8, 2017
Greg Collins, a technology analyst and strategist with Exact Ventures, delivers a status report on 5G implementation plans and tells enterprises why they shouldn't wait to move ahead on potential use ....
August 25, 2017
Find out what business considerations are driving the SIP trunking market today, and learn a bit about how satisfied enterprises are with their providers. We talk with John Malone, president of The Ea....
August 16, 2017
World Vision U.S. is finding lots of goodness in RingCentral's cloud communications service, but as Randy Boyd, infrastructure architect at the global humanitarian nonprofit, tells us, he and his team....
August 11, 2017
Alicia Gee, director of unified communications at Sutter Physician Services, oversees the technical team supporting a 1,000-agent contact center running on Genesys PureConnect. She catches us up on th....
August 4, 2017
Andrew Prokop, communications evangelist with Arrow Systems Integration, has lately been working on integrating enterprise communications into Internet of Things ecosystems. He shares examples and off....
July 27, 2017
Industry watcher Elka Popova, a Frost & Sullivan program director, shares her perspective on this acquisition, discussing Mitel's market positioning, why the move makes sense, and more.
July 14, 2017
Lantre Barr, founder and CEO of Blacc Spot Media, urges any enterprise that's been on the fence about integrating real-time communications into business workflows to jump off and get started. Tune and....
June 28, 2017
Communications expert Tsahi Levent-Levi, author of the popular BlogGeek.me blog, keeps a running tally and comprehensive overview of communications platform-as-a-service offerings in his "Choosing a W....
June 9, 2017
If you think telecom expense management applies to nothing more than business phone lines, think again. Hyoun Park, founder and principal investigator with technology advisory Amalgam Insights, tells ....
June 2, 2017
Enterprises strategizing on mobility today, including for internal collaboration, don't have the luxury of learning as they go. Tony Rizzo, enterprise mobility specialist with Blue Hill Research, expl....
May 24, 2017
Mark Winther, head of IDC's global telecom consulting practice, gives us his take on how CPaaS providers evolve beyond the basic building blocks and address maturing enterprise needs.
May 18, 2017
Diane Myers, senior research director at IHS Markit, walks us through her 2017 UC-as-a-service report... and shares what might be to come in 2018.
April 28, 2017
Change isn't easy, but it is necessary. Tune in for advice and perspective from Zeus Kerravala, co-author of a "Digital Transformation for Dummies" special edition.
April 20, 2017
Robin Gareiss, president of Nemertes Research, shares insight gleaned from the firm's 12th annual UCC Total Cost of Operations study.
March 23, 2017
Tim Banting, of Current Analysis, gives us a peek into what the next three years will bring in advance of his Enterprise Connect session exploring the question: Will there be a new model for enterpris....
March 15, 2017
Andrew Prokop, communications evangelist with Arrow Systems Integration, discusses the evolving role of the all-important session border controller.
March 9, 2017
Organizer Alan Quayle gives us the lowdown on programmable communications and all you need to know about participating in this pre-Enterprise Connect hackathon.
March 3, 2017
From protecting against new vulnerabilities to keeping security assessments up to date, security consultant Mark Collier shares tips on how best to protect your UC systems.
February 24, 2017
UC analyst Blair Pleasant sorts through the myriad cloud architectural models underlying UCaaS and CCaaS offerings, and explains why knowing the differences matter.
February 17, 2017
From the most basics of basics to the hidden gotchas, UC consultant Melissa Swartz helps demystify the complex world of SIP trunking.
February 7, 2017
UC&C consultant Kevin Kieller, a partner at enableUC, shares pointers for making the right architectural choices for your Skype for Business deployment.
February 1, 2017
Elka Popova, a Frost & Sullivan program director, shares a status report on the UCaaS market today and offers her perspective on what large enterprises need before committing to UC in the cloud.
January 26, 2017
Andrew Davis, co-founder of Wainhouse Research and chair of the Video track at Enterprise Connect 2017, sorts through the myriad cloud video service options and shares how to tell if your choice is en....
January 23, 2017
Sheila McGee-Smith, Contact Center/Customer Experience track chair for Enterprise Connect 2017, tells us what we need to know about the role cloud software is playing in contact centers today.