SHARE



ABOUT THE AUTHOR


Zeus Kerravala
Zeus Kerravala is the founder and principal analyst with ZK Research. Kerravala provides a mix of tactical advice to help his...
Read Full Bio >>
SHARE



Zeus Kerravala | November 05, 2012 |

 
   

Enterasys IdentiFi's An Opportunity with BYOD

Enterasys IdentiFi's An Opportunity with BYOD The solution includes not just access points and controllers but also management software.

The solution includes not just access points and controllers but also management software.

This morning Enterasys, a Siemens Enterprise Communications Company, announced its next generation WiFi solution, called "IdentiFi". The IdentiFi solution is the wireless portion of the company's integrated wired and wireless story called OneFabric.

With this launch, Enterasys, like so many other WiFi solution providers, is trying to capitalize on the opportunity created with the rapid consumerization of the enterprise.

Consumerization or "bring your own device" has become maybe the single most powerful driving force in all of IT. In many organizations, BYOD is being driven from the C-level, line of business managers, HR departments and other non-IT functions. This is one of the reasons that 82% of organizations now have a BYOD plan in place (source: ZK Research). The level of support tends to vary across this 82% percent, but it's become a key initiative for many companies today.

What I like most about the Enterasys announcement is that it focuses on all of the challenges that BYOD brings once the devices have been on-boarded. To date, much of the BYOD focus has been on mobile device management to securely on-board a device. While that's important, it's really when the devices actually start using the network that the fun gets started for the network team.

BYOD gives users the opportunity to do a bunch of stuff that most wireless networks aren't capable of supporting. It can be used for high definition video, streaming media, desktop virtualization and other bandwidth-intensive things. This can play absolute havoc with legacy enterprise wireless networks, as they are shared media meant for best-effort traffic.

IdentiFi is a solution that includes not just access points and controllers but also management software. It's well thought-out, allowing companies to not just deploy enterprise-wide wireless, but also handle the massive influx of devices that creates many of the unpredictable problems today.

The solution has been designed to provide a consistently high quality experience in what the company calls "hyper-dense" device environments. These are typically public areas, conference rooms, hotel lobbies, conference centers, etc.

I think most of us have experienced this--when the WiFi can't handle the traffic. Think of when you were in an airport, conference center, coffee shop, etc, trying to use the WiFi and the performance is so bad that almost any other type of connectivity will do. Unfortunately, this is much more the norm than the exception in today's world.

As a proof point of the quality of IdentiFi, Enterasys highlights Gillette Stadium, home of Tom "Mr. Bundchen" Brady and the New England Patriots. Stadiums are one of the most demanding environments, as there are tens of thousands of people snapping pictures, uploading photos, listening to on-line broadcasts, tweeting and doing other things from WiFi enabled devices. If it can work at "the Razor" it can work in pretty much any environment.

In addition to its ability to handle highly dense environments, there were a few other things I liked about the announced solution. First, the controllers were available in physical and virtual form. I know virtual controllers have become all the rage, but there's still a place for physical ones. The idea is to have both available so customers can deploy what they want, where they want.

Also, I like how the RF management and security features provide spectrum analysis, location awareness and other security features at no extra cost. These features are a must in a BYOD environment, so it's good to see Enterasys making it a standard part of the offering.

Additionally, there's the OneFabric control center that gives a single pane of glass through which to see both the wired and wireless networks. I know most people don't buy wired and wireless at same time, but the ability to create a single, unified view of both environments is extremely important. In the work I do with buyers, I always recommend they "know their network," and the only way to do that is to have strong visibility tools, and the OneFabric control center provides that lens.

Enterasys may not be the best-known wireless vendor, but the wireless part of the business has actually been growing incredibly fast for a company that's better known for its security story. The last set of Dell'Oro numbers showed Enterasys's WiFi business having grown 36% year over year, which certainly isn't what I would have expected.

As I've always said, market transitions are the best time to grab share, and BYOD has put us smack in the middle of a market transition that given Enterasys some tailwinds. The IdentiFi launch should allow it to keep them going.





COMMENTS



May 31, 2017

In the days of old, people in suits used to meet at a boardroom table to update each other on their work. Including a remote colleague meant setting a conference phone on the table for in-person pa

April 19, 2017

Now more than ever, enterprise contact centers have a unique opportunity to lead the way towards complete, digital transformation. Moving your contact center to the cloud is a starting point, quick

April 5, 2017

Its no secret that the cloud offers significant benefits to enterprises - including cost reduction, scalability, higher efficiency, and more flexibility. If your phone system and contact center are

May 24, 2017
Mark Winther, head of IDC's global telecom consulting practice, gives us his take on how CPaaS providers evolve beyond the basic building blocks and address maturing enterprise needs.
May 18, 2017
Diane Myers, senior research director at IHS Markit, walks us through her 2017 UC-as-a-service report... and shares what might be to come in 2018.
April 28, 2017
Change isn't easy, but it is necessary. Tune in for advice and perspective from Zeus Kerravala, co-author of a "Digital Transformation for Dummies" special edition.
April 20, 2017
Robin Gareiss, president of Nemertes Research, shares insight gleaned from the firm's 12th annual UCC Total Cost of Operations study.
March 23, 2017
Tim Banting, of Current Analysis, gives us a peek into what the next three years will bring in advance of his Enterprise Connect session exploring the question: Will there be a new model for enterpris....
March 15, 2017
Andrew Prokop, communications evangelist with Arrow Systems Integration, discusses the evolving role of the all-important session border controller.
March 9, 2017
Organizer Alan Quayle gives us the lowdown on programmable communications and all you need to know about participating in this pre-Enterprise Connect hackathon.
March 3, 2017
From protecting against new vulnerabilities to keeping security assessments up to date, security consultant Mark Collier shares tips on how best to protect your UC systems.
February 24, 2017
UC analyst Blair Pleasant sorts through the myriad cloud architectural models underlying UCaaS and CCaaS offerings, and explains why knowing the differences matter.
February 17, 2017
From the most basics of basics to the hidden gotchas, UC consultant Melissa Swartz helps demystify the complex world of SIP trunking.
February 7, 2017
UC&C consultant Kevin Kieller, a partner at enableUC, shares pointers for making the right architectural choices for your Skype for Business deployment.
February 1, 2017
Elka Popova, a Frost & Sullivan program director, shares a status report on the UCaaS market today and offers her perspective on what large enterprises need before committing to UC in the cloud.
January 26, 2017
Andrew Davis, co-founder of Wainhouse Research and chair of the Video track at Enterprise Connect 2017, sorts through the myriad cloud video service options and shares how to tell if your choice is en....
January 23, 2017
Sheila McGee-Smith, Contact Center/Customer Experience track chair for Enterprise Connect 2017, tells us what we need to know about the role cloud software is playing in contact centers today.