Tsahi Levent -Levi
Tsahi Levent-Levi is an independent analyst and consultant for WebRTC.Tsahi has over 15 years of experience in the telecommunications, VoIP,and...
Read Full Bio >>

Tsahi Levent -Levi | October 17, 2012 |


WebRTC Frees OTTs From Version Upgrades

WebRTC Frees OTTs From Version Upgrades The web browser model frees the users from taking care of the maintenance of their installed applications.

The web browser model frees the users from taking care of the maintenance of their installed applications.

Skype has a problem: people aren't upgrading their clients.

It isn't only a Skype problem--it is a global problem of every application. My wife has an iPhone. I make a point of "visiting" her phone once every few weeks to update all of the apps she has running--usually there's a double digit number of those to update each time.

For Skype, or any other VoIP vendor, this is a real issue. As an OTT provider, they are supposed to be nimble and fast, which calls for more updates to their software. While native web OTT services are capable of doing that simply due to their SaaS model, VoIP vendors must run on applications that need to be downloaded--you just can't run them on the web itself.

And this large number of users that don't upgrade becomes a problem--you need to maintain interoperability between versions of the same application--making sure nothing breaks when older versions of the application are communicating with newer ones. This complicates things like testing but also the migration towards new technologies: switching between voice and video codecs, adding new features to all users across the board, etc.

And then there's WebRTC...which is a real threat to OTT VoIP players. There are some good aspects of it for OTTs though: WebRTC brings with it a huge advantage to VoIP--OTT or otherwise: There's no updates and upgrades necessary for the applications. Since it lives inside the web browser, each time a user browses to the site, he will effectively get the latest version.

The web browser model frees the users from taking care of the maintenance of their installed applications and shifts them towards happy users of services instead. It is about time VoIP joins this brave new world.


Enterprise Connect Orlando 2017
March 27-30 | Orlando, FL
Connect with the Entire Enterprise Communications & Collaboration Ecosystem

Stay Up-to-Date: Hear industry visionaries in Keynotes and General Sessions delivering the latest insight on UC, mobility, collaboration and cloud

Grow Your Network: Connect with the largest gathering of enterprise IT and business leaders and influencers

Learn From Industry Leaders: Attend a full range of Conference Sessions, Free Programs and Special Events

Evaluate All Your Options: Engage with 190+ of the leading equipment, software and service providers

Have Fun! Mingle with sponsors, exhibitors, attendees, guest speakers and industry players during evening receptions

Special Offer - Save $200 Off Advance Rates

Register now with code NOJITTEREB to save $200 Off Advance Rates or get a FREE Expo Pass!

January 11, 2017
As cloud communications continues to grow and mature, many enterprises are looking to build a hybrid CPE-cloud strategy. Looking out over the next three years, how should enterprises expect the cloud...
December 14, 2016
Cloud UC is being rapidly adopted in the enterprise, but recent research has shown many organizations continue to be challenged with how to effectively integrate cloud in their existing UC ecosystem. ...
November 30, 2016
With cloud communications platforms and SIP/SIP trunking APIs, enterprises have the opportunity to embed real-time voice and video calling within business applications and processes while leveraging e...