ABOUT THE AUTHOR


Matt Brunk
Matt Brunk is the President of Telecomworx, an interconnect company based in Monrovia, MD serving S-M enterprises. He has...
Read Full Bio >>
SHARE



Matt Brunk | September 06, 2010 |

 
   

Single Number Concept: UC Clients Sport Two Problematic Features

Single Number Concept: UC Clients Sport Two Problematic Features If ever there was a standard needing attention, it's how to provide a true single number feature. Current implementations can be bandwidth killers or SIP trunk blockers.

If ever there was a standard needing attention, it's how to provide a true single number feature. Current implementations can be bandwidth killers or SIP trunk blockers.

Single number concept isn't new and I remember being around call centers dumping numerous 800 numbers to use just one number to take the place of the many. It also meant that callers could be routed based upon their area code to a specific call center, with time of day routing kicking in for some options that AT&T developed for eagerly awaiting enterprises. Today, for very small businesses and homeowners, the single number is an automated attendant that answers, then plays music or message on hold until the host system finds you to deliver the call by ringing your home, cell, office or girlfriends iPad; and if callers wait long enough they may get in touch with who they called. Google Voice is similar and I remain unimpressed.

For enterprise, read Avaya's view about single number service for phones here, Cisco's here, Ericsson's here, Mitel's here, and everyone else is pretty much the same. Most systems and solutions today employ two old features that can be problematic for customers and vendors, by using the old hunt and peck method or simultaneously ringing all your numbers at once. For network managers is this really a wise thing to do?

I've noted previously the eroding barriers between work and home. People are more connected than ever, and not getting connected today could mean the loss of an opportunity, job interview or an order. Too many repeated failed attempts to connect translates to lost customers and opportunities. I don't think the solution that we have today--simultaneously ringing all the assigned phone numbers for all available devices--is an ideal solution. Let me put this in perspective--if we deploy simultaneous ringing at my company using just two devices for every person, then we'd run out of Concurrent Call Sessions (CCS) on our SIP trunks. The inbound call counts as one call or 1 CCS then the IP-PBX dials out a second call to connect using a second connection. As I've stated numerous times this is inefficient--it works very well but still is not efficient.

Secondly, the mobility feature that everyone wants and thinks they are getting in UC is seemingly more of the same--of the old. Ringing multiple phones simultaneously or putting calls into a hold pattern while the system searches (hunt & peck) to find the person you called is old technology. Current UC solutions using either simultaneous ringing of multiple devices or the old hunt and peck method of trying to track down the person by ringing the right device doesn't ring true with today's customer tolerance level of letting a phone or any communications device ring more than 3 times (3 ring cycles) before the customers abandon their effort or go somewhere else for their need.

These two features can also be bandwidth killers or SIP trunk blockers. The saving grace of UC when it comes to cell phones is that when the SIP invite is sent to the mobile device it is via data connection, not voice. Even with only two devices ever listed in the UC client--desktop office phone and a mobile phone if your calls originate from an IP-PBX on your premises--then you are still using two CCS (2 SIP trunks) to make the connection, or at best you bond the inbound call to a WiFi for a connection. Calls that route trunk to trunk are specifically what eats up bandwidth and creates call blocking.



COMMENTS




Currently we allow the following HTML tags in comments:

Single tags

These tags can be used alone and don't need an ending tag.

<br> Defines a single line break

<hr> Defines a horizontal line

Matching tags

These require an ending tag - e.g. <i>italic text</i>

<a> Defines an anchor

<b> Defines bold text

<big> Defines big text

<blockquote> Defines a long quotation

<caption> Defines a table caption

<cite> Defines a citation

<code> Defines computer code text

<em> Defines emphasized text

<fieldset> Defines a border around elements in a form

<h1> This is heading 1

<h2> This is heading 2

<h3> This is heading 3

<h4> This is heading 4

<h5> This is heading 5

<h6> This is heading 6

<i> Defines italic text

<p> Defines a paragraph

<pre> Defines preformatted text

<q> Defines a short quotation

<samp> Defines sample computer code text

<small> Defines small text

<span> Defines a section in a document

<s> Defines strikethrough text

<strike> Defines strikethrough text

<strong> Defines strong text

<sub> Defines subscripted text

<sup> Defines superscripted text

<u> Defines underlined text

Did you know you can style comments using HTML tags and upload your avatar photo? To upload your avatar photo, first complete your Disqus profile. Once your profile is complete, you may add your avatar photo. (Hide this hint)

Sign up to the No Jitter email newsletters

  • Catch up with the blogs, features and columns from No Jitter, the online community for the IP communications industry. Each Thursday, we'll send you a synopsis of the high-impact articles, podcasts and other material posted to No Jitter that week, with links for quick access.

  • A quick hit of original analysis by the experts who bring you Enterprise Connect, the leading event in Enterprise Communications & Collaboration. Each Wednesday, this enewsletter delivers to your email box a thought-provoking, objective take on the latest news and trends in the industry.

Your email address is required for membership. For details about the user information, please read the UBM Privacy Statement

As an added benefit, would you like to receive relevant 3rd party offers about new products/services and discounted offers via email? Yes

* = Required Field
Enterprise Connect Orlando 2012
Enterprise Connect is proud to announce the following industry leaders will deliver keynote addresses at Enterprise Connect Orlando:
--Steven J. Bandrowczak, Vice President & General Manager, Avaya Networking
--OJ Winge, Senior VP/GM,Video & Collaboration, Cisco
--Kirk Koenigsbauer, Corporate VP, Office Business Group, Microsoft
--Alistair Rennie, GM, Lotus Software and Collaboration Solutions, IBM Software Group
Enterprise Connect Webinars
Wednesday, Nov. 30, 2 PM EST/11 AM PST

This presentation reviews best practices and tools for implementing data center clouds, including how to pin-point and resolve problems, and minimize cost while maximizing performance and usability.
Virtual Enterprise Connect
This in-depth Virtual Event will feature detailed presentations by technology experts who can help you plan your Lync-based UC migration and get the most out of all that Lync has to offer..
Enterprise Connect Orlando 2012
The Enterprise Connect conference program has been published! Our confernce is designed with one over-riding objective: To help you make the best decisions as you migrate your enterprise communications and collaboration.
Trending Now
Upcoming Events
February 15, 2012
For employees away from the office—whether on the go, at a remote location, or telecommuting from home—success depends on connecting the right people with the right information anywhere to a...
February 1, 2012
Have your video implementation projects fallen short of your expectations in user satisfaction or utilization? Reaping the benefits depends on not only on selecting the technology, but on careful plan...
January 18, 2012
As your enterprise moves into its Unified Communications migration, you’ll need to meet short-, medium- and long-term goals that provide investment protection, return on investment, and real bus...