SHARE



ABOUT THE AUTHOR


Eric Krapf
Eric Krapf is General Manager and Program Co-Chair for Enterprise Connect, the leading conference/exhibition and online events brand in the...
Read Full Bio >>
SHARE



Eric Krapf | August 09, 2010 |

 
   

Profiling the Skype User: Female, Young, Well-Off

Profiling the Skype User: Female, Young, Well-Off The company's IPO filing contains some intriguing nuggets about who Skype's users are in the U.S.

The company's IPO filing contains some intriguing nuggets about who Skype's users are in the U.S.

How's this for some fascinating information you don't often get from a communications company? As part of its IPO filing, Skype provided the results of a third-party survey conducted in July 2009, showing some key high-level demographics. The bottom line:

* The majority of Skype users are female:

* Overall, more than half of U.S. Skype users are between 16 and 34 years old:

* 57% of Skype users earn more than $50,000, compared with 22% of the U.S. population that averages this salary level:

The survey also found that 37% of Skype users use the service for business, and Skype reported that as of June 30, 2010, it had 2,400 users for Skype Connect and 161,000 using Skype Manager, its two business offerings.

Update: Here's another chart showing Skype deployment around the world:



COMMENTS



February 17, 2016
Your customers' experience with your support organization and contact center has a huge impact on their impression of your brand, on their loyalty, and on how much they will spend with you through the...
February 3, 2016
Unified Communications as a Service (UCaaS) is becoming so widely accepted by businesses that the question is no longer if it's the right choice, but when you and your enterprise will be ready to make...
January 20, 2016
Four categories of cloud competitors are converging on UCaaS: incumbent Telecom manufacturers, IT giants, service integrators, and pure play cloud developers. Provider and technology choices are growi...