ABOUT THE AUTHOR


Marty Parker
Marty Parker brings over three decades of experience in both computing solutions and communications technology. Marty has been a...
Read Full Bio >>
SHARE



Marty Parker | July 01, 2008 |

 
   

A Report of UC Beef from a UC SI

A Report of UC Beef from a UC SI Yesterday, Tim Bakke, Microsoft UC Practice Manager at Avtex, sent some interesting comments on the continuing dialogue over the adoption of UC, beginning with Fred Knight's "Where's the Beef" and continuing to yesterday's "The UC Debate: Forrester Weighs In." Tim had some great observations:

Yesterday, Tim Bakke, Microsoft UC Practice Manager at Avtex, sent some interesting comments on the continuing dialogue over the adoption of UC, beginning with Fred Knight's "Where's the Beef" and continuing to yesterday's "The UC Debate: Forrester Weighs In." Tim had some great observations:

Yesterday, Tim Bakke, Microsoft UC Practice Manager at Avtex, sent some interesting comments on the continuing dialogue over the adoption of UC, beginning with Fred Knight's "Where's the Beef" and continuing to yesterday's "The UC Debate: Forrester Weighs In."

Tim had some great observations:

As a UC systems integrator and early adopter/integrator for the Microsoft UC products we're seeing some stabilization of the marketplace. We seem to be getting out of the evaluation/education phase and having more concrete conversations about how UC can actually benefit our customer's organizations.

What's interesting is that each company deploys UC to solve unique challenges in their business. Since UC is a relatively large umbrella, organizations are beginning their UC strategy with a single component (e.g., video conferencing at the desktop) and then leveraging the infrastructure to phase in other components as part of a larger strategy. Not sure if that is what the rest of the world is seeing but we're finding it all starts with the first step and with a specific end in mind.

Tim's comments are right on target with me, and with Forrester's survey and analysis, if I'm reading that correctly, including Henry Dewing's point that UC requires multi-interest decisions and management of some technical complexity.

Tim's comments also go right to the point that we at UniComm Consulting have been making for over a year, particularly in the June 2007 BCR Article, "Top UC Applications Are Now Apparent." We find, again and again, that the high ROI opportunities come from optimizing specific business processes using one of the top five application approaches that we observe in enterprise deployments. Tim touches on a similar point, using desktop video as an example. While desktop video alone would seem to be the UC-User Productivity category, behind that investment is usually a business process that needs to be improved, such as collaboration between a product company and their off-shore manufacturing sub-contractors for product release "collaboration acceleration" or for production throughput management via "resource identification and problem resolution."

Thanks, Tim, for adding another confirming input that UC is taking shape and growing in the marketplace.



COMMENTS



May 20, 2015
The silo-ed PBX at the core of the legacy communications architecture no longer fits today's need for integrated enterprise, Web-based, and mobile communications, and this installed base is limiting e...
April 15, 2015
An explosion of application traffic threatens to overwhelm enterprise networks, and real-time traffic like voice and video can be the most endangered, and also the most threatening to other kinds of t...
March 25, 2015
Enterprise collaboration and communications tools are more fragmented than ever, and the proliferation of new approaches for collaboration is hindering productivity. Unified communications (UC) was su...